Tommy Hilfiger Fashion Frontier Challenge


About the challenge

Tommy Hilfiger’s mission is to create fashion that wastes nothing and welcomes all. The company believes in creating impact through different consumer groups, making products more accessible, and improving lives along the value chain. To fulfill this commitment, The Global Tommy Hilfiger Fashion Frontier Challenge was launched to support entrepreneurial start-up and scale-up stage businesses that are developing solutions with a positive social impact on the fashion value chain.

The purpose of the challenge is to provide finance and knowledge to entrepreneurs who positively contribute towards change in their communities’ development.  The 2021 challenge, the third thus far, aims to amplify and support black, indigenous, and people of color (BIPOC) entrepreneurs to grow their business ideas and foster a more inclusive future of fashion.

The winners of the challenge will receive:

  • Up to €200,000 in funding
  • A chance at an additional €15,000 prize for winning the “Audience Favorite Vote”
  • Year-long mentorship with Tommy Hilfiger’s internal experts globally
  • Access to Tommy Hilfiger’s network brand association

Who can apply?

This fashion challenge is an opportunity for entrepreneurial start-up and scale-up stage businesses, defined as follows:

  • Startup: A business is in the early stages, yet to reach product-market fit, experimenting with customer segmentation and has made some revenue.
  • Scale-up: A business has a validated product with product-market fit, clear and sustainable unit economics is in growth and has made revenue for at least a year.

Selection process

Applicants will be required to submit proposals that focus on building an inclusive fashion value-chain. A three day boot camp will screen the proposals for the six finalists who will then develop their proposals with support from Tommy Hilfiger and external subject-matter experts. Finalists will then pitch their developed proposals before a prestigious jury panel and associate audience at the Global Tommy Hilfiger Fashion Frontier Challenge final event in early 2022 and winners awarded.

How to apply

To take part in the Tommy Hilfiger Fashion Frontier Challenge 2021, please apply here.


The application process closes on Monday, March 8, 2021 23:59 CET.

For more information:

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